The Internet Millionaires Club Newsletter 014

Welcome The Internet Millionaires Club

To this months issue and as we have just celebrated Easter we hope that you have all had a pleasant time and had the opportunity to get together with
friends and family.

So it’s back to work and hopefully your businesses are taking full advantage of the opportunities available to is all.

Last month we touched on the subject of time management, and we have got to report whilst it is difficult we have seen major improvements in moving our
business forward, hopefully this will encourage those of you who are finding it a struggle.

——————————————————————–

Issue No 014 April picture 1 2013

v

Issue No 014 April picture 2 2013

Disturbing news to read about the feud between ‘Spamhaus’ and ‘CyberBunker’ which resulted in what has reportedly been alleged the biggest ‘cyber attack’
in history resulting in disruption for millions across the world.

The issue began when Spamhaus blacklisted CyberBunker, Spamhaus are a non-profit group and their sole intention is to block unwanted junk mail.

Whereas CyberBunker is a Dutch hosting company and it basically allows any organisation to use their services with the exception of child porn or
terrorism.

A spokesman for CyberBunker posted an online message which alleged that Spamhaus was abusing its position and should not decide what goes and does not go
onto the Internet.

Dangerous territory I think!

———————————————————————

Issue No 014 April picture 3 2013

At last some good news and HMRC have finally decided to close the tax loopholes which allowed major international companies who have used legal tax
avoidance schemes will be named and shamed.

This will realise an expected £4.6 billion of revenue over the next five years, which has got to be fair and reasonable for all.

I appreciate that this is only relevant to the UK but as we all know these are big players and they are quite happy to sell their product to UK-based
customers.

———————————————————————

Issue No 014 April picture 4 2013Issue No 014 April picture 5 2013

 

 

According to reports recently announced, Britain’s now spend 62 million hours a day using Facebook and Twitter.

As you would expect it is the younger generation who make up this number, apparently when they visit concerts they seem to spend their time filming and
tweeting as opposed to enjoying the experience.

Strange as it may seem getting more ‘likes’ on Facebook appears to be major incentive.

I guess whatever floats your boat!

———————————————————————

Issue No 014 April picture 6 2013

After the recent poor financial reports, it has been announced that Apple is to compensate parents whose children have incurred massive bills using their
free apps and they have allocated $100 million to cover this L

However this is just to cover 23 million people in the US and the decision is unlikely to affect the UK market.

Issue No 014 April picture 7 2013

Looks like Apple are looking to launch a budget version of its iconic iPhone and it could be later this year.

As expected it will be around half the cost and experts are suggesting it will be priced around £220 and the market they are looking At is young
middle-class consumers in countries such as China and India.

Rumours suggest that they will defer the release of a larger screened successor to the iPhone 5 until this has been launched.

———————————————————————

Issue No 014 April picture 8 2013

Andrew Mason founder and CEO of ‘Groupon’ has been fired as the businesses value continued to fall since its flotation in 2011.

Issue No 014 April picture 9 2013

Mr Mason sent an email to his staff “after four and a half intense and wonderful years as CEO of Groupon, I’ve decided that I’d like to spend more time
with my family. Just kidding…..I was fired today. If you’re wondering why…….. You haven’t been paying attention.”

He went on to explain his honesty and that ultimately he was accountable for the poor performance over the previous 18 months.

Co-founder Erik Lefkofsky and vice-chairman Ted Leonsis will look after the company until a replacement is installed.

—————————————————————–

Issue No 014 April picture 10 2013

A popular TV show in the UK ‘Dragons Den’ has recently announced two new investors, designer Kelly Hoppen and Internet entrepreneur Piers Linney.

Issue No 014 April picture 11 2013Issue No 014 April picture 12 2013

 

 

 

The aim of the show is for potential entrepreneurs to pitch to the panel, which is made up of five multimillionaires who are willing to invest their own
cash in return for a stake in their business.

However Mr Linney has been criticised due to the fact that two of his former companies racked up debts of £400,000

An IT business, ‘Outsourcery’ which is described on his blog as ‘world leading’ and was founded in 2007 has incurred a late filing fee due to accounts not
been submitted in time.

Probably the basics for an interesting program then and one that I shall certainly look to view!

—————————————————————–

Issue No 014 April picture 13 2013

As anticipated it has been revealed that customers of NatWest and RBS will very soon be able to send £100/ day to Visa cardholders simply by entering their
mobile phone numbers

The app ‘pay your contacts’ will be available to download from the bank’s website, they will be sent a text message and they will then key in their card
number into a secure website to receive the money.

—————————————————————-

Paul’s Ponderings (Techie Alert)

Let’s Get Simple!

When I started developing and publishing websites all the way back in 2000, then you have to either code the pages in HTML yourself or use one of the products such as Microsoft FrontPage which did the coding for you. Microsoft FrontPage was deceptively simple and if you could create a Word document you could indeed create a webpage.

FrontPage has now gone out of fashion because the code that it writes is not based around stylesheets (CSS) and so it creates a lot of code for a website and therefore it looks bloated and slow and doesn’t rate very well with Google. (Although some people still use it for simple sites and simple editing)

So we now move on to either mastering Dreamweaver (or some simpler free WYSIWYG editors) or we jump right in with WordPress which we are told is the favourite of Google (all hail Google!) This of course is based on the assumption that we want to rank highly for our SEO endeavours and that you are not driving traffic via other routes.

There are however alternatives to WordPress using similar CMS architecture (content management systems) and one that I have just started to look into is called Get Simple.

So why do you ask, should you be interested in using the open source, and therefore free, CMS website builder Get Simple (or any of the other is that are available) well the answer is that get simple is as the name would suggest very simple and therefore whilst it is not as flexible and customisable (if that’s a word) it is very simple and quick to set up it is also very efficient at SEO and the sites it produces load very quickly (obviously important these days when we are all targeting the mobile market).

I have just started to play with Get Simple and I will update you after I have had chance to have a proper play next week but my initial impression is that the developers claim, that it is the simplest user interface does appear to be true in that it seems very intuitive to use and overall it feels like a finished product. It also comes with 2 templates but more are available by searching on Google, plug-ins and all that good stuff.

So my conclusion is that should you be new to Internet Marketing and are just looking for a quick and simple setup, (if only on a “get you going basis”) and this might be worth a look. This is not a blogging tool but suited to general brochure sites etc. (it can be used as a blog by adding a plugin)

GetSimple

——————————————————————–

Security

You may not be aware of it but last Thursday and Friday there was a huge attack by over 100,000 independent I P addresses trying to access WordPress login files on all servers across the world. These attacks were trying to gain access to your WordPress installation and infected with malicious code.

Whilst we perhaps sometimes overlook the security on our WordPress sites there is a very simple way that we can restrict the access for alteration purposes to our site to be from only one IP address (i.e. yours) and that greatly increases your security. (This of course would be another argument for using systems like Get Simple as they are much smaller and under the radar of the toerags that right the malicious code)

The following is courtesy of D9 hosting (who we recommend for hosting with very fast UK and
US servers)

Locking down your WordPress admin area so that only you have access to it is a great, easy to implement way of increasing the security on a WordPress based site. Simply follow the instructions below to allow access to the WordPress admin area for your IP address only.

1. Find out what your IP address is by visiting www.whatismyip.com

2. Edit the .htaccess file in the directory that contains the WordPress site you wish to access, and add the following code to the bottom of the file,
replacing the red text with your own IP address

<Files ~ “^wp-login.php”>

Order deny,allow

Deny from all

Allow from x.x.x.x

</Files>

If your ISP has provided you with a dynamic IP address (one that changes regularly), you can either manually update the code to include your new IP, or you can use the syntax found in this guide to allow a range of IP addresses,

You can request a static IP from your provider for a nominal cost (I think we pay £2 per month extra to BT)

—————————————————————–

Meet Up

Just to remind those of you who are based in the North West UK [or indeed anywhere if you don’t mind travelling] our monthly Internet Meeting is scheduled
for Friday April 19 2013 at The Castlefield Hotel, Manchester.

Manchester Internet meetup

Informal & friendly meeting open networking from 12.30hrs. Includes a two course lunch 13.30hrs with a further networking opportunity afterwards,
coffee served in the lounge area. We invite you to come along you might actually enjoy it and get some great information and meet new contacts.

Click here for location.

One thought on “The Internet Millionaires Club Newsletter 014

Leave a Reply to Web Cancel reply

Your email address will not be published. Required fields are marked *